Volume 03 Issue 11-2023
1
International Journal Of History And Political Sciences
(ISSN
–
2771-2222)
VOLUME
03
ISSUE
11
P
AGES
:
1-5
SJIF
I
MPACT
FACTOR
(2021:
5.
705
)
(2022:
5.
705
)
(2023:
6.
713
)
OCLC
–
1121105677
Publisher:
Oscar Publishing Services
Servi
ABSTRACT
This study delves into the dynamic intersection of women candidates, programmatic campaigns, and the political
landscape during the 2019 Local Legislative Election. Focusing on the Philippines, a country known for its diverse
political landscape, the research explores the roles of women in politics, their campaign strategies, and the impact of
programmatic campaigning on electoral outcomes. By examining the experiences of women candidates, their efforts
to navigate complex political terrain, and the role of issue-based campaigns, this research offers valuable insights into
the empowerment of women in democratic processes.
KEYWORDS
Women candidates; Programmatic campaigns; Local Legislative Election; Women in politics; Electoral outcomes;
Political empowerment; Gender representation.
INTRODUCTION
In the intricate landscape of democratic governance,
the empowerment of women in political processes is
not just an aspiration; it is a fundamental necessity for
fostering a more inclusive and equitable society. The
2019 Local Legislative Election in the Philippines stands
as a pivotal moment in the country's political history, a
stage where the contributions of women candidates
and the significance of programmatic campaigns
converged in a dynamic display of democratic
participation.
Research Article
EMPOWERING DEMOCRACY: WOMEN CANDIDATES AND
PROGRAMMATIC CAMPAIGNS IN THE 2019 LOCAL LEGISLATIVE
ELECTION
Submission Date:
October 29, 2023,
Accepted Date:
November 03, 2023,
Published Date:
November 08, 2023
Crossref doi:
https://doi.org/10.37547/ijhps/Volume03Issue11-01
Noor Hayat
Lecturer at The Department of Political Science, Faculty of Social and Political Science, State Islamic University
(Uin) Of Sunan Ampel Surabaya, Indonesia
Journal
Website:
https://theusajournals.
com/index.php/ijhps
Copyright:
Original
content from this work
may be used under the
terms of the creative
commons
attributes
4.0 licence.
Volume 03 Issue 11-2023
2
International Journal Of History And Political Sciences
(ISSN
–
2771-2222)
VOLUME
03
ISSUE
11
P
AGES
:
1-5
SJIF
I
MPACT
FACTOR
(2021:
5.
705
)
(2022:
5.
705
)
(2023:
6.
713
)
OCLC
–
1121105677
Publisher:
Oscar Publishing Services
Servi
This study, titled "Empowering Democracy: Women
Candidates and Programmatic Campaigns in the 2019
Local Legislative Election," embarks on a journey to
unravel the multifaceted dimensions of women's
participation in politics, their campaign strategies, and
the impact of programmatic campaigning on electoral
outcomes. As we navigate through the complexities of
the Philippines' political landscape, we aim to uncover
the roles played by women in politics, the strategies
they employed to traverse the intricate terrain of local
legislative elections, and the influence of issue-based
campaigns on the democratic process.
The Philippines, renowned for its diverse and vibrant
political culture, offers an ideal backdrop for examining
the
confluence
of
gender
representation,
programmatic campaigning, and the democratic
exercise of electing local legislative officials. This
research seeks to not only document the experiences
and achievements of women candidates but also to
offer valuable insights into how programmatic
campaigns can empower individuals, shape electoral
outcomes, and drive forward the cause of women in
politics.
In the subsequent sections, we will delve into the
historical context of women's political participation,
examine the strategies employed by women
candidates, and explore the influence of issue-based
campaigns in the 2019 Local Legislative Election. By
examining the dynamics at play during this pivotal
election, we aim to contribute to the ongoing
discourse
on
political
empowerment, gender
representation, and democratic progress, not only in
the Philippines but also in the broader global context.
METHOD
The study, "Empowering Democracy: Women
Candidates and Programmatic Campaigns in the 2019
Local Legislative Election," embarks on a journey to
illuminate the multifaceted dimensions of women's
political
participation
and
the
influence
of
programmatic campaigning in a critical political
moment
–
the 2019 Local Legislative Election in the
Philippines. This election presented a unique backdrop
for exploring the dynamic interplay between gender
representation, campaign strategies, and the
democratic process in a diverse and vibrant political
landscape. It is a significant endeavor, as it not only
seeks to document the experiences and achievements
of women candidates but also endeavors to unravel
the intricate dynamics that shape their journey in
politics.
Through a rigorous and multifaceted methodology
that
combines
quantitative
and
qualitative
approaches, we delve into the intricacies of how
women candidates navigated the electoral terrain, the
strategies they employed, and the impact of
programmatic campaign themes. This research aspires
to contribute to the broader discourse on political
empowerment, gender representation, and the
advancement of democracy. By understanding the
roles played by women in politics and the influence of
issue-based campaigns, we aim to empower not only
the women who participate but also the democratic
processes that rely on their active involvement. In the
ensuing sections, we will traverse the election
landscape, examining the experiences of women
candidates, the presence of programmatic campaign
themes, and the electoral outcomes that shed light on
the journey toward an empowered and equitable
democracy.
To comprehensively investigate the roles of women
candidates and the impact of programmatic campaigns
in the 2019 Local Legislative Election in the Philippines,
this research employed a multifaceted methodology
Volume 03 Issue 11-2023
3
International Journal Of History And Political Sciences
(ISSN
–
2771-2222)
VOLUME
03
ISSUE
11
P
AGES
:
1-5
SJIF
I
MPACT
FACTOR
(2021:
5.
705
)
(2022:
5.
705
)
(2023:
6.
713
)
OCLC
–
1121105677
Publisher:
Oscar Publishing Services
Servi
that
combines
quantitative
and
qualitative
approaches. The key components of the methodology
are as follows:
Data Collection:
Data collection was conducted using multiple sources.
Election data, campaign materials, and official election
reports were obtained from government sources and
electoral commissions. These sources provided
quantitative data on election results, vote counts, and
candidate profiles.
Content Analysis:
A content analysis approach was applied to examine
campaign materials, including campaign speeches,
advertisements, and social media content. This analysis
focused on identifying the presence and nature of
programmatic campaign themes in the materials of
women candidates.
Surveys and Interviews:
Surveys were conducted among a sample of voters to
gauge their awareness of programmatic campaign
themes and their influence on voting decisions. In-
depth interviews were also conducted with women
candidates to gather their perspectives on campaign
strategies, challenges faced, and their experiences as
women in politics.
Comparative Analysis:
A comparative analysis was performed to assess the
effectiveness of programmatic campaigns for women
candidates compared to other campaign strategies.
This involved examining the vote shares and electoral
performance of women candidates who employed
programmatic campaigns and those who did not.
Ethical Considerations:
The research adhered to ethical guidelines, ensuring
the informed consent and privacy of survey
participants and interviewees. Additionally, the study
aimed to minimize any potential biases or conflicts of
interest.
This multifaceted methodology allowed for a
comprehensive examination of the 2019 Local
Legislative Election, providing insights into the roles
played by women candidates and the influence of
programmatic campaigns on the electoral process. The
combination of quantitative and qualitative data
sources enabled a holistic understanding of the
dynamic interplay between gender representation,
campaign strategies, and the empowerment of
women in democratic processes.
RESULTS
The comprehensive examination of women candidates
and programmatic campaigns in the 2019 Local
Legislative Election has yielded noteworthy findings.
The quantitative analysis of election data reveals that
women
candidates,
particularly
those
who
incorporated
programmatic
campaign
themes,
achieved higher visibility and performed competitively
in terms of vote shares. This suggests that
programmatic campaigning played a crucial role in
elevating the political profiles of women candidates.
Content analysis of campaign materials indicated that
women candidates who emphasized programmatic
themes
addressing
local
issues,
community
development, and gender equality garnered significant
attention from voters. These candidates were
successful in not only connecting with their
constituents but also in breaking barriers associated
with gender stereotypes in politics.
Volume 03 Issue 11-2023
4
International Journal Of History And Political Sciences
(ISSN
–
2771-2222)
VOLUME
03
ISSUE
11
P
AGES
:
1-5
SJIF
I
MPACT
FACTOR
(2021:
5.
705
)
(2022:
5.
705
)
(2023:
6.
713
)
OCLC
–
1121105677
Publisher:
Oscar Publishing Services
Servi
DISCUSSION
The discussion underscores the importance of
programmatic campaigns in promoting the visibility
and competitiveness of women candidates. By aligning
their campaign themes with local issues, women
candidates were able to address the concerns of their
constituents directly. This approach not only resonated
with voters but also contributed to breaking traditional
gender stereotypes in politics.
Moreover, the results indicate that the 2019 Local
Legislative Election in the Philippines marked a positive
shift toward greater gender representation and the
empowerment of women in politics. The success of
women candidates who embraced programmatic
campaigning suggests that their engagement in local
issues and community development resonates with
voters, enabling them to transcend gender-related
biases.
CONCLUSION
In conclusion, this research highlights the pivotal role
of programmatic campaigns in empowering women
candidates
and
fostering
greater
gender
representation in the political landscape. The 2019
Local Legislative Election demonstrated that women
who embraced issue-based campaign themes achieved
higher
visibility
and
competitive
electoral
performance. This contributes to the broader
discourse on gender empowerment and equity in
politics.
The findings underscore the importance of
programmatic campaigns in bridging the gender gap in
politics. By addressing the concerns of local
communities and focusing on issues that matter most
to constituents, women candidates can challenge
conventional gender norms and contribute to building
more inclusive and equitable democratic processes.
Ultimately, this research not only documents the
achievements of women candidates but also offers
insights into how programmatic campaigns can
empower
individuals
and
foster
gender
representation, enhancing the overall quality of
democratic governance. It serves as a valuable
resource for policymakers, political practitioners, and
researchers alike in their pursuit of an empowered and
equitable democracy.
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Volume 03 Issue 11-2023
5
International Journal Of History And Political Sciences
(ISSN
–
2771-2222)
VOLUME
03
ISSUE
11
P
AGES
:
1-5
SJIF
I
MPACT
FACTOR
(2021:
5.
705
)
(2022:
5.
705
)
(2023:
6.
713
)
OCLC
–
1121105677
Publisher:
Oscar Publishing Services
Servi
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