The article discusses the text specifications and the indicator of informativeness in the Mass Media. The informativeness of the text is an indicator of the quality of the text. There is also a direct correlation between the timing of the information contained within the text and the timing of the information obtained. This connection ensures that the information provided is represented in time and aspect. In the age of generalization of society, the role of journalism is an important factor in the mass communication system. Journalism, on the one hand, is a concept created by popular culture, and on the other hand, it serves to shape mass culture as a social space. As a mediator of the social and cultural manifestations of the new world, it "introduces" new concepts, new pragmatic norms into the language, and gives us a glimpse of a creative world. At the same time, all new concepts are interpreted. We consider the text as a high-level language unit. The linguistic knowledge of the language system is extracted from many texts. The textology involved in the study of the process of text creation, modeling and functioning is of interest to journalists today as linguistic dyslexia.
