IMPORTANT FEATURES OF THE CULTURE OF USING AUDIOVISUAL TECHNOLOGIES
Keywords:
Abstract
A person is in contact with the outside world throughout his life and receives information about it and from it with the help of five senses. According to M. McLuhan, one of the famous sociologists of the 20th century, a person perceives reality not as it is, but as "given" by means of communication. Today's world is a visually oriented world, a world of virtual opportunities and information technology. Therefore, television and video began to attract viewers not only as entertainment, but also actively used for educational purposes in all areas of human activity, including education.
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