Frontline Social Sciences and History Journal
FRONTLINE JOURNALS
25
The Phenomenon of a Political Leader in Ensuring Sustainable
Development of Society
Muhammadxon Zunnunxoja o’g’li Ahmadxojayev
Doctoral student at Namangan State University, Uzbekistan
A R T I C L E I N f
О
Article history:
Submission Date: 27 March 2025
Accepted Date: 30 April 2025
Published Date: 29 May 2025
VOLUME:
Vol.05 Issue05
Page No. 25-30
DOI: -
https://doi.org/10.37547/social-
A B S T R A C T
In this article, the strategy of development and its gradual philosophical
basis and the activity units of the political leader in order to achieve the
stability of the society through this will be revealed. the purposes of
dogmas such as support and protection of members of society from social
crises in the capitalist process are revealed. In order to reduce the distance
between the state, authorities and citizens, to harmonize the interests of
the state and the people, and to ensure their commonality, it is
recommended to create a national legislative framework aimed at
ensuring the liberalization of the activities of political management and
political PR technologies, an attribute of a democratic society in the
country's media space. Public organizations, various social movements
such as voluntarism (volunteering), especially religion although cannot
directly influence the political system, have a political nature of their
activities. For example, in the absence of secular politics, religion is
politicized, the state and religion interfere in each other's Affairs, opening
the way to a social dilemma. Political PR technologies end all this, serve as
a reliable factor determining the sustainability and effectiveness of the
state, from the strategic path chosen by the people. Therefore, the more
emotional the phrase” Who Owns information, owns the world, " the more
rational.
Keywords:
Resolution, political leader, universally recognized values,
Erasmus, international training standard (international education
degree), gender equality, social justice, democratic modernization,
acurace in lows and progressing rules, in order social system.
INTRODUCTION
This article reveals the development strategy and
its evolutionary philosophical foundations, and
through it the units of activity of the political leader
in order to achieve the stability of society,
especially in order to achieve the stability of
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ISSN: 2752-7018
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FRONTLINE JOURNALS
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society based on its analytical state, in which the
authority of leadership in its ethical views is
revealed the goals of dogmas such as supporting
human interests and It is recommended to create a
national legislative framework aimed at reducing
the distance between the state, authorities and
citizens, harmonizing the interests of the state and
the people and ensuring their commonality,
liberalizing the activities of political management
and political technologies. democratic society in
the country's media space
No matter what country or system exists in the
world, the power of a leader or group of people is
exercised according to the level of legitimacy and
leadership principles of the government based on
the legislation and legal mechanism of that
country. For this purpose, the principles of political
government are implemented with the help of the
current state constitution or normative complexes
replacing it.
As for the example of modernization in Uzbekistan,
the presidential republic is developing more
democratically, and this is reflected in the
constitution of our main commune. For example,
the powers of the president and the role of the
prime minister in the potential distribution of
power are increasing. For example, the President is
the guarantor of the rights and freedoms of
citizens, compliance with the Constitution and
laws of the Republic of Uzbekistan, the
sovereignty, security and territorial integrity of the
Republic of Uzbekistan, he takes the necessary
measures to implement decisions. on issues of
national-state structure, within the country and
works on behalf of the Republic of Uzbekistan in
international relations, 3) negotiates and signs
contracts and agreements of the Republic of
Uzbekistan, ensures compliance with concluded
treaties, agreements and obligations concluded by
the Republic. Accepts credentials and invitations
from
accredited
diplomatic
and
other
representatives, submits to the Senate of the Oliy
Majlis of the Republic of Uzbekistan candidates for
the position of heads of diplomatic and other
missions of the Republic of Uzbekistan in foreign
countries and international organizations. Has the
right to appeal to the people of the Republic of
Uzbekistan and the Oliy Majlis on the most
important issues of implementing the country’s
domestic and foreign policy, creates and abolishes
ministries and other executive authorities of the
republic, issues resolutions on these issues.
subsequently approved by the Senate of the Oliy
Majlis of the Republic of Uzbekistan, the
submission of the candidacy of the Chairman of the
Senate to the Senate of the Oliy Majlis of the
Republic of Uzbekistan is a practical manifestation
of the leader’s recognition of democracy and
diversity of political views.
Literature review
In fact of, not only foreign, but local Uzbek
sociological achievements were used in their place.
In particular, political scientist A. Mominov's
monograph "Uzbekistan: towards an information
society",
N.
Oripov's
"Information
and
communication
technologies
in
public
administration:
general
concepts,
world
experience, prospects for implementation in
Uzbekistan",
S.
Atamurodov's
monograph
"Globalization and national-spiritual security" , J.
Mavlonov's
monograph
"Kommunikativnye
osnovy deyatelnosti institutov grajdanskogo
obshchestvo: tendentsii i innovatsii", R. Davletov's
monograph
"Razvivaya
dialog
mejdu
gosudarstvom i grajdanimi", O. Abduazimov's
monograph "Civil society and mass media" and
others
actual
political,
legal,
sociological,
philosophical, psychological problems of society,
government and civil society in the process of
establishing a civil society are highlighted . The
political analysis of local literature showed that,
although the existing scientific literature is close to
the research topic, the problem of political
management and PR technologies, especially their
role and importance in ensuring the stability of
society, has not been systematically and
purposefully worked out. After all, although the
legal basis for the democratization and
liberalization of the mass media has been created,
the legal framework for the legitimization of
political management and political PR institutions
has not yet been formed. The Laws of the Republic
of Uzbekistan "On Social Partnership" and "On
Public Control" are the first steps in this direction.
Let's start the context analysis not with the person
of the political leader, but with the social majority
–
the people, the public, with whom he wants to get
in touch. Because, according to the wise opinion of
the people, “every people deserve their ruler,” that
is, to what extent the culture and consciousness of
the people are, the choice and quality of it will suit.
This is an undeniable axiom. According to this
axiom, an important problem in the management
of society is related to the minority and the
majority. Even in developed democratic societies,
this problem does not disappear completely. After
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all, power is the rule of the minority, which
represents the interests of the majority.
Such a chrestomatic axiom has existed since time
immemorial. For example, the ancient Chinese
philosopher Confucius had two bases of society,
the ruling elite (fiery individuals) and the black
people (lower class). If the former (fiery
individuals) operate on duty and rule, and the
latter (black people) always know how to achieve
well-being
Has the right to appeal to the people of the
Republic of Uzbekistan and the Oliy Majlis on the
most important issues of implementing the
country’s domestic and foreign policy, creates and
abolishes
ministries
and
other
executive
authorities of the republic, issues resolutions on
these issues. subsequently approved by the Senate
of the Oliy Majlis of the Republic of Uzbekistan, the
submission of the candidacy of the Chairman of the
Senate to the Senate of the Oliy Majlis of the
Republic of Uzbekistan is a practical manifestation
of the leader’s recognition of democracy and
diversity of political views. It is known that there is
no experience in political marketing and
performance in Uzbekistan, especially in its
democratic form, that election campaigns would be
controlled “from above” by 2017 and,, would
ensure that malum would not be out of the
current”. In December 2019, in the popular, truly
democratic elections to the councils of people's
Deputies of the Senate, legislative chamber,
province, district and city of the House of
Commons, 5 political parties for the first time
applied to the Institute of political advertising and
formed an initial experience. The electorate of the
parties became interested in this process, they
were observed to be politically active. The
contribution of unbiased, independent political-
cultural bloggers has also been significant in this
process. Candidates knew in practice that they
were able to freely describe and politically assess
the ways and means of realising and finding a
solution to social problems that could not be
touched by the holy “language” . A large number of
foreign and international carriers that the
elections were held in a democratic status
The voting person must find his or her
“hero”within the candidates in an alternative
election, with the political platform he or she is
presenting visionary until Election Day. This is
very important, because the victory of this
candidate in the elections will be guaranteed anch
if people before the election adopt the image of one
or another candidate. Pre-election one or two
at the meeting, it is difficult for a candidate to “like”
all voters. In addition, not all voters are physically
covered by any candidate.
Speaking about the election in the previous
sections of the study, the leader of the Russian
LDPR V. We have made an example of
Zhirinovsky's image. The electorate knows by
heart the image of this maximalist political figure,
but in presidential elections it is clear that he will
never win. Because, it is seen as representing the
attitude of the minority, not the majority, but the
political evaluator of extraordinary events in one
way or another. This was described in the political
language as " with the yellow church
The hypothesis
of “Tamaddun overlap”, advanced
by the futurologist scholar Samuel Huntington in
the 80s, is partially corroborating. This is an
impressive product of technologies in the field of
geopolitics . Imijmeiking technologies in electoral
processes have their own significance. The election
campaign is a competitive process, the participants
of which try to take a place from the top of the
political hierarchy, legal-norms are adopted that
govern them so that this competition does not turn
into
intolerance,
struggle
and
sharp
contradictions, and the electoral process is carried
out in a legal manner. Obviously, all the actions of
the participants in the campaign struggle cannot
always be brought under control through the law.
However, although this is the case, there is always
a “legal circle” designed to regulate pre
-election
exits. Proportion to the participant who has come
out of this framework (for example, encourage the
electorate to vote by means of money or other
service)
METHODOLOGY
Theoretically, stepping from one political system
to another is a kind of "transition", and from the
point of view of political science, it requires a
transit process. In Uzbekistan, from the first years
of independence, from the old administrative
command-based state administration to a
democratic
type
of
society
and
state
administration, the First President I. A. On the
basis of the principle of step-by-step reforms put
forward by Karimov, a new national statehood was
established. Admittedly, the principle "Don't
destroy the old one before building a new one" has
historically justified itself - economic, political,
legal, cultural and educational reforms are being
carried out with Eastern calmness and restraint,
without sharp excuses and riots. This process and
the chosen strategy of the current President Sh. M.
Actively continued by Mirziyoev on the basis of
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succession, since 2017, this process has
accelerated - a strategy of rapid development, not
only "catching up" with developed countries, but
also striving for leadership based on a completely
new policy, was revealed. This process was also
reflected in the "Strategy of Actions" on five
priority areas of development of the Republic of
Uzbekistan in 2017-2021.
The main subject (actor) of political processes is,
on the one hand, the people, on the other hand, the
political leader, the political party or the political
elite. At the beginning of this study, politics was
comparable to theater, with a focus on theories of
political performance (public performance, role-
playing on stage, performance, etc. When
expressed in the language of sociology, esa was
taken as the basis for the analysis of the concept of
social roles.
On the basis of the political analysis carried out
above, it should be noted that the units of activity,
political management or political marketing in the
pre-election debates of any political leader
ultimately go back to the personality of the political
participant, or rather, the talent, culture, ability
and endurance of the leader. The effectiveness of
the activities of a political leader or leader in many
cases is also associated with the person of a
political adviser (state adviser in the Uzbek
context) who assists him. However, in our view
First, the fact that the leader has a firm and
unchanging political position;
secondly, the high quality characteristic of a
determined and far-seeing statesman to finish
what he started;
thirdly, to achieve unity of work with the word that
defines the entire prestige and political image of
the head of state;
fourthly, a high level of consistency and coherence
in political views and strict demands for their
implementation;
fifthly, the ability to control all spheres of society
and all aspects of social life in one way due to the
great power of memory and inner willpower;
sixth, achieving the timely completion of the issues
raised and assigned tasks;
seventhly, a high degree of manifestation of
oriental management culture and leadership
ethics.
Leaving aside the negative evil that has entered the
political sphere from literature and art - flattery
and praise of the political leader, it can be
objectively and rationally noted that this
development is the result of the "Strategy of
Actions" by the well-known statesman and
political scientist N. In Joraev's words, it deserves
to be evaluated as a "call to civilization" in the
literal sense. N, as each event is the object and
subject of the subject. As Joraev rightly pointed out,
the political leader and the head of the state also
have their unique qualities.
In this case, they are manifested by:
These characteristics and qualities can meet the
requirements for the spirituality of a ruler or head
of state in the works of Abu Nasr Farabi, such as
"Politics of Madaniya", "On the Attainment of
Happiness", especially "Book on the Views of the
People of the Virtuous City". If Abu Nasr Farabi
talked about the 12 qualities necessary for a ruler,
Kaikovus, Zahiri, Nizamulmulk, Amir Temur,
Maulana Muhammad Qazi and other scholars also
stated that it is obligatory to fulfill these duties
while expressing their opinion about the duties of
governors to the people.
It is revealed that the new communicative
innovations required by the strategy of
modernization and development of society in
Uzbekistan - political management and public
relations technologies as a means of interaction
between the state and the people are a factor of
ensuring the stability of the society;
in order to further strengthen the effectiveness of
relations between the state and the people, it is
revealed that it is a social necessity to develop a
system of effective use of the intellectual and
innovative possibilities of media education with
the active participation of civil society institutions;
it is scientifically based on the need to establish
"public service", "political management", "political
PR" and "political advertising" specializations for
the state administration system in higher
education institutions based on the experience of
foreign countries;
socio-political advertising is based on the
establishment of dialogue between political
subjects and citizens, to satisfy the needs of society
members for information in the political field;
in the process of democratization of society, it is
revealed that it is necessary to improve the
electoral system in order to create an environment
of inter-party competition, and to establish a
permanent and purposeful communication of
political parties with the public based on the "party
and citizen", "party and NGO", "party and
neighborhood" system.
Appoints and dismisses the Prime Minister of the
Republic of Uzbekistan, members of the Cabinet of
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Ministers of the Republic of Uzbekistan after
approval of the Legislative Chamber of the Oliy
Majlis of the Republic of Uzbekistan, and also
appoints heads of committees, institutions and
other government bodies. bodies of the republic to
positions in accordance with the law, appoints and
dismisses. Appoints and dismisses the Prosecutor
General of the Republic of Uzbekistan, the
Chairman of the Accounts Chamber of the Republic
of Uzbekistan after approval by the Senate of the
Oliy Majlis of the Republic of Uzbekistan, after
consultations with the Senate of the Oliy Majlis of
the Republic of Uzbekistan. of the Republic of
Uzbekistan, the State Security Service of the
Republic of Uzbekistan appoints and dismisses the
chairman.
Candidates for the Senate of the Oliy Majlis of the
Republic of Uzbekistan, the Constitutional Court of
the Republic of Uzbekistan, the Supreme Court of
the Republic of Uzbekistan, the Supreme Council of
Judges of the Republic of Uzbekistan, as well as the
chairman of the Candidacy for the position of head
of the opposition div are represented by the
board of the Central Bank of the Republic of
Uzbekistan, the head of the republican anti-
corruption div and the republican monopoly . On
the recommendation of the Supreme Council of
Judges of the Republic of Uzbekistan, appoints and
dismisses the chairmen and deputy chairmen of
regional and Tashkent city courts, the chairman of
the Military Court of the Republic of Uzbekistan.
Appoints and dismisses regional akims and the
mayor of Tashkent. The President of the Republic
of Uzbekistan has the right to dismiss akims of
districts and cities who have violated the
Constitution, laws or committed actions that have
tarnished the honor and dignity of the akim, and
this is an important step in ensuring the rule of law.
The issue of law enforcement is the most pressing
issue of any state, and the legal order makes it the
area in which this system has a clear effect.
suspends and cancels the validity of documents of
the executive branch and governors of the
republic, has the right to preside at meetings of the
Cabinet of Ministers of the Republic of Uzbekistan,
signs and promulgates the laws of the Republic of
Uzbekistan; has the right to return the law with its
objections to the Oliy Majlis of the Republic of
Uzbekistan for re-discussion and voting.
CONCLUSION
In special cases (real external danger, riots, major
disaster, natural disaster, epidemic), in order to
ensure the safety of citizens, a state of emergency
is introduced throughout the territory of the
Republic of Uzbekistan or in its individual parts of
areas and tasks.
Today, scientific research is being carried out in
priority areas such as the role of PR technologies in
ensuring the sustainable development of society,
including the role of socio-political advertising in
the formation of public opinion, modern methods
of influencing public opinion during election
processes, increasing the effectiveness and
efficiency of socio-political PR technologies (M.V.
.Moscow State University named after Lomonosov,
Institute of International Economics and Business,
University of Public Administration, Omsk State
University
named
after
F.M.
Dostoevsky,
Presidential Academy of National Economy and
Public Service). Based on the research results,
scientific and methodological articles on various
issues of PR technologies are being published in
official
magazines
("Sovetnik",
"Sostav.ru",
"Advertology.ru", "Novosti SMI", "Press-slujba") .
In the event of an attack on the Republic of
Uzbekistan or the need to fulfill the obligations of
the concluded treaty on mutual defense against
aggression, declares a state of war, general or
partial mobilization and submits its decision for
approval. chambers of the Oliy Majlis of the
Republic of Uzbekistan within three days.
We believe that it is of practical importance to put
forward
the
following
suggestions
and
recommendations regarding the researched issue:
1. In order to reduce the distance between the
state, authorities and citizens, to harmonize the
interests of the state and the people, and to ensure
their commonality, it is recommended to create a
national legislative framework aimed at ensuring
the liberalization of the activities of political
management and political, an attribute of a
democratic society in the country's media space.
2. In order to modernize the public administration
system based on the requirements of the Action
Strategy, it is appropriate to establish PR agencies
and services based on the principle of mutual
competition, to rely on foreign experience in this
work, and to improve the implementation of
international legal norms in the free information
space.
3. In order to ensure the sustainability of the state
policy
aimed
at
the
development
of
communication with the people, which was
launched in 2017 on the initiative of the President,
it is recommended to increase the influence of the
media of Uzbekistan, local mass media, and
materials that reveal modern PR technologies and
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their manifestations, and highlight the importance
of ensuring the stability of society, civil solidarity
and mutual harmony. will be done.
After all, any advanced and effective idea is as
significant
as
any
innovative
technology.
Centralized, or rather, election processes run from
the “Center”are usually funded by this “center”,
which conducts propaganda work based on a
specific ideology. And today there is a completely
different political reality, in which open
competition,
open
dialogue,
alternative,
precognition of election results, anonymity,
equality and other norms become real.
Democratism is not only the cornerstone and
foundation of today's electoral processes.
Knowledge and thought compete in the election.
So, the need for modern election tools
–
election
management, political marketing, lobbying, spin-
master, Image Maker, political advertising
specialists-will increase more and more.
Independent image makers-bloggers also today
have the opportunity to form alternative images to
public policy. Especially in the elections and
campaigns of international experts.
For example, Historical falsehood also confirms
that the ideas that image and image-making
Technologies appeared in today's political
literature allegedly in the second half of the 20th
century did not have sufficient basis. N. Calls by
Khrushchev against “cult of personality”in the 50s
of the 20th century prove this once again. In this
paragraph, not overemphasizing the historical
aspects of the issue, it should be noted that the
similarity or commonality between agitation-
propaganda and meetings and appeals between
political leaders makes them visible in the Office of
social thought, encouraging certain behavior and
activity by persuading it, having an ideological
influence on the audience, society.
Before talking about the image, image, or
technologies of its formation, it is logical to dwell
on such conceptual foundatio
ns as “technology”,
“political propaganda technology.
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