Maqolada ommaviy axborot vositalari tilining uslubiy xususiyatlari tahlil qilinadi. Ommaviy axborot vositalari tilini o'rganishning asosiy bosqichlari tavsiflanadi, uning xususiyatlari va o'ziga xos xususiyatlari, shuningdek, ommaviy ongga pragmatik e'tibor aniqlanadi. Zamonaviy tilshunoslikning yangi yo'nalishi - medialingvistikaning asosiy tushunchalari sifatida ommaviy axborot vositalari, media-matn, media-diskurs tilini o'rganishga turli xil ilmiy yondashuvlar taqdim etilgan.
All language tools in the newspaper serve the purpose of persuasion and propaganda. The use of a particular linguistic tool is determined by the characteristics of their social assessment. Because every word, phrase, addition, sentence, paragraph in the text must have an impact on the audience. It is this feature in linguistic media that is the most important and fundamental to them, and distinguishes press texts from other types of style. The print media and the mass media newspapers, magazines, radio, television, news agencies — do this every day, every hour, every minute. In carrying out this task, different views of the press are involved differently depending on their characteristics and capabilities. Newspapers play a key role in this regard, the main part of any newspaper activity, the main place in its pages is devoted to information.