An unique blend of medical translation

Although many studies have conducted a move analysis of medical translation service genres (e.g., responses to online negative reviews), no previous study has investigated the discourse structure of organizational medical translation to customer services in a doctor-to-patient context. This is surprising because medical translation is one of the preferred genresfor effective handling by companies and patients. We address this gap by performing a move analysis to look into rhetorical and linguistic patterns of this genre and by comparing it to related customer service genres.