To get access to unbiased, accurate, objective information is a vital necessity in present-day society. From this perspective, the role of mass media can hardly be overestimated. It is common knowledge that there are different types of mass media: print media (newspapers, magazines), their electronic version (in the Internet) as well as radio and television. The newspaper as a form of the mass media is known for several ages. However, the investigation of the language in newspapers has started only in the mid-20th century. The principles of creating and analyzing newspaper headlines have not been widely explored. Some features of newspaper style are considered in this article.
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