Vol. 4 No. 12 (2024): Volume - IV Issue - XII

Vol. 4 No. 12 (2024): Volume - IV Issue - XII
Published: 01-12-2024

Articles

242-245 41 20

SCIENTIFIC THEORETICAL BASIS OF ORGANIZATION OF PUBLIC PROCUREMENT

Khusanov Kabuljon Mukhiddinovich

This article discusses the fundamental reforms being implemented in the field of improving the public procurement system, the role of this system in the targeted and rational use of state budget funds, as well as scientific conclusions and recommendations for a more effective organization of the public procurement system in our country.

358-361 42 25

IMPROVING THE PREVENTION OF INFLAMMATORY COMPLICATIONS AFTER DENTAL IMPLANTATION

Halmanov Bohodir Abdurashidovich, Axmadov Farrux Farxodovich

Dental implantation is the most relevant, promising and demanded direction in modern dentistry and prosthetics. According to statistical studies, the prevalence of dentition defects reaches 80% among the working-age population of Uzbekistan. These indicators indicate a high need of the population for orthopedic and surgical care. That is why dental implantation is so relevant today. Despite the many advantages, the rapid development and improvement of technologies, modern implantation has a significant drawback - complications in the postoperative period. As a result, the issue of developing preventive measures to reduce the risk of complications in the postoperative period during dental implantation is of great importance.

352-357 46 13

THE USE OF CAPS IN THE PLANNING STAGES OF ORTHOPEDIC TREATMENT ON IMPLANTS

Ortikova Nargiza Xayrullayevna

The planning stages of orthopedic treatment involving implants are critical for ensuring successful outcomes. One innovative approach is the use of caps, which serve as a valuable tool in preoperative planning and intraoperative procedures. This article explores the role of caps in orthopedic implant treatment, focusing on their design, applications, and impact on clinical outcomes. Understanding the use of caps can enhance treatment planning and improve patient care in orthopedic practices.

346-351 40 16

THE OPTION OF TEMPORARY PROSTHETICS AFTER IMPLANTATION USING MOUTHGUARDS

Normurodov Aziz Normurodovich

Temporary prosthetics play a crucial role in the rehabilitation process following dental implant surgery. The use of mouthguard-like devices as temporary prosthetics can provide both functional and aesthetic benefits during the healing phase. This article explores the concept of temporary prosthetics using mouthguards, detailing their design, applications, advantages, and impact on patient outcomes. Understanding this approach can enhance the overall experience for patients undergoing dental implant procedures.

339-345 68 26

PREVENTION OF HIV INFECTION AMONG MEDICAL PROFESSIONALS

Kosimova Dilafruz

HIV (Human Immunodeficiency Virus) infection remains a significant public health concern, particularly among medical professionals who are at increased risk due to their occupational exposure to blood and bodily fluids. This article explores strategies and practices for preventing HIV infection among healthcare workers, including education, safety protocols, and the use of preventive measures. Understanding these aspects is crucial for safeguarding the health of medical professionals and ensuring a safe healthcare environment.

331-338 83 57

TRAUMATIC OCCLUSION: DEFINITION, CAUSES, DIAGNOSIS, AND TREATMENT

Kosimova Dilafruz

Traumatic occlusion refers to a dental condition where the occlusal forces exerted on teeth exceed their physiological limits, leading to various dental and periodontal issues. This article explores the definition, causes, diagnosis, and treatment options for traumatic occlusion. A comprehensive understanding of this condition is vital for dental professionals to prevent and manage its associated complications effectively.

324-330 62 23

MODERN ASPECTS OF DISSECTION IN DENTISTRY

Kosimova Dilafruz

Dissection in dentistry encompasses various techniques essential for understanding anatomical structures and enhancing surgical outcomes. Modern advancements in dissection methods, combined with innovative technologies, have transformed the landscape of dental surgery and education. This article explores contemporary dissection techniques, their applications in dental practice, materials used, and the results achieved through these methods.

310-316 74 31

TOOTH PREPARATION AS A CRUCIAL STAGE IN HIGH-QUALITY MANUFACTURING OF DENTAL RESTORATIONS

Kosimova Dilafruz

Tooth preparation is a fundamental step in the fabrication of high-quality dental restorations. It involves the careful removal of tooth structure to create an optimal environment for the placement of restoratives, ensuring both functional and aesthetic outcomes. This article explores the significance of tooth preparation in dental restoration processes, detailing methodologies, materials used, and the implications for overall treatment success. A thorough understanding of tooth preparation will aid dental professionals in achieving optimal results in restorative dentistry.

303-309 90 26

ALTERNATIVE METHODS OF PREPARATION FOR PERMANENT TEETH

Kosimova Dilafruz

The management of dental caries, particularly in permanent teeth with Black Class I cavities, is a critical aspect of restorative dentistry. Traditional methods of cavity preparation have evolved, giving rise to alternative techniques that aim to preserve tooth structure, enhance patient comfort, and improve clinical outcomes. This article explores various alternative methods for the preparation of carious Black Class I cavities, emphasizing their materials, methodologies, and results. Understanding these alternative approaches can guide dental practitioners in making informed decisions that prioritize both patient care and dental health.

289-295 54 25

IMPLANTS IN THE PRESENCE OF MILLED METAL AND METAL-FREE FRAMES IN PROSTHETICS: AN EDUCATIONAL OVERVIEW

Kosimova Dilafruz

The integration of dental implants with various prosthetic frameworks is essential for restoring function and aesthetics in dentistry. This article explores the use of milled metal and metal-free frameworks in dental prostheses, discussing their properties, advantages, and clinical applications. By examining the implications of these materials in implant-supported prosthetics, dental professionals can make informed decisions to optimize treatment outcomes for their patients.

281-288 75 45

BASIC MATERIALS USED IN REMOVABLE ORTHODONTIC CONSTRUCTIONS IN CHILDREN: AN OVERVIEW

Kosimova Dilafruz

Removable orthodontic appliances play a crucial role in the early treatment of malocclusions in children. The choice of materials used in these appliances significantly impacts their effectiveness, comfort, and longevity. This article provides an overview of the basic materials commonly utilized in removable orthodontic constructions for children, discussing their properties, applications, advantages, and limitations. By understanding these materials, dental professionals can make informed decisions to enhance treatment outcomes and patient satisfaction.

275-280 47 16

RELATIVE STABILITY IN FULL PROSTHETICS: AN EDUCATIONAL OVERVIEW

Kosimova Dilafruz

Relative stability is a fundamental aspect of full prosthetics, particularly in complete dentures, influencing their functionality, comfort, and overall patient satisfaction. Understanding the factors that contribute to relative stability is crucial for dental professionals in providing effective prosthetic solutions. This article aims to educate readers on the principles of relative stability in full prosthetics, discussing anatomical, biomechanical, and material considerations, along with clinical implications and future directions in prosthetic dentistry.

269-274 72 31

ROTATING INSTRUMENTS IN DENTISTRY: A COMPREHENSIVE REVIEW

Kosimova Dilafruz

Rotating instruments are essential tools in modern dentistry, significantly enhancing procedural efficiency and outcomes. This article provides a comprehensive overview of the types of rotating instruments used in dental practice, their applications across various specialties, advancements in technology, and implications for clinical practice. By exploring the evolution and future directions of these instruments, this review aims to underscore their importance in contemporary dental care.

262-268 35 21

ASSESSMENT OF THE ADULT POPULATION'S NEED FOR DENTAL PROSTHETICS WITH SINGLE DEFECTS

Chaqqanov Faxriddin Xusanovich

Dental prosthetics play a crucial role in restoring function and aesthetics for individuals with missing teeth. This article assesses the need for dental prosthetics among the adult population with single defects, highlighting the prevalence, factors influencing the need, and implications for dental practice. Understanding these aspects is essential for healthcare providers to develop effective treatment plans and improve patient outcomes.

255-261 83 23

MEDICAL ASPECTS OF COMPREHENSIVE PREVENTION AND TREATMENT OF FLUOROSIS IN CHILDREN LIVING IN AN ENDEMIC AREA

Chaqqanov Faxriddin Xusanovich

Fluorosis is a dental condition resulting from excessive fluoride exposure during tooth development, leading to discoloration and structural defects in enamel. In endemic areas, where fluoride levels in water are naturally high, children are particularly vulnerable. This article discusses the medical aspects of comprehensive prevention and treatment of fluorosis in children, focusing on strategies to mitigate fluoride exposure, early detection, and effective treatment methods. Understanding these components is crucial for improving oral health outcomes in affected populations.

246-254 107 29

EXPLORING THE SARATEPA FORTIFICATION CASTLE AROUND SAMARKAND

Sultanova Dilshoda Namazovna, Khasanova Xafiza Bakhriddinovna

This article highlights the history of the unique Saratepa fortress castle in the Samarkand region, destroyed during the creation of collective farm fields before construction began in the 1980s.The work is based on the results of the author's study of the development of the historical part of Samarkand on the example of the modern residential area of Sattepo. The significant contribution of Samarkand archaeologists Lebedeva T.I. and Buryakova E.Yu. to the study of the early medieval Saratepa castle is indicated. Such studies are important in order to find a balance between preserving the true cultural values and updating the historical and architectural appearance of the city of Samarkand for its further development. It is noted that defensive castles near water resources, connected by a chain of long protective walls of the area, were of great importance in studying the history of the development of urban fortification in the early Middle Ages.

317-323 85 30

ZIRCONIUM-BASED DENTAL PROSTHETICS

Kosimova Dilafruz

Zirconium-based dental prosthetics have emerged as a revolutionary option in restorative dentistry, offering excellent aesthetic and mechanical properties. This article explores the characteristics, methodologies, and clinical outcomes associated with zirconium-based prosthetics, including crowns, bridges, and implants. By understanding the benefits and challenges of zirconium materials, dental professionals can make informed decisions regarding their use in various clinical situations.

233-241 54 29

GENERAL MODEL OF ACHIEVING QUALITY AND EFFICIENCY IN TEACHING THE SCIENCE OF RADIATION MEDICINE AND TECHNOLOGIES IN HIGHER EDUCATION INSTITUTIONS

L.Kh.Zoirova

In this article, ways to achieve quality and efficiency in the teaching of radiation medicine and technologies in higher educational institutions, a model of the educational process that takes into account the high level of technologization of professional orientation in the training of medical physics specialists, its implementation or 's, as well as the most important components of increasing students' intellectual potential are highlighted.

272-232 63 22

THE CONDITIONS AND IMPORTANCE OF CREATING A MODERNIZED MULTI-LEVEL SYSTEM FOR TEACHING ENGLISH IN THE SPECIALIZED FIELDS OF TRANSPORT ENGINEERING

Farmonov Bahodir Do‘stmurodovich

nglish for Specific Purposes (ESP) is a frequently defined approach to English language instruction that is centered upon the requirements and goals of the learner. The ESP technique is a well-liked option for teaching English in Uzbekistan's secondary and postsecondary educational institutions, particularly for students studying vehicle engineering. This method's application relates to the government's educational policy, which places a strong emphasis on improving students' proficiency in using the language, particularly for academic and professional purposes. It also places a strong emphasis on reading skills, which enable students to comprehend real-world material related to their majors with ease.


This article highlights for the reader a theoretical examination of the fundamental ideas behind English language proficiency (ESP), including its definition and function as a learning approach. It also discusses related topics such as needs analysis, which is ESP's primary feature, syllabus, learning objectives, materials, methodology, and evaluation of ESP-based English language instruction.

219-226 47 41

DIRECTIONS FOR THE DEVELOPMENT OF THE LEATHER FOOTWEAR INDUSTRY IN THE DEVELOPMENT OF THE INDUSTRIAL ECONOMY

Otaniyozov Orifjon Otakhonovich

In this article, the development directions of the organizations and enterprises involved in the production, storage and processing of leather, fur raw materials and wool, livestock, wool, black leather and artificial leather products, leather-attorney products, footwear, within the association "Uzcharmsanoat" and specific aspects are described.

215-218 160 21

TRANSFORMATION AND CYBERSECURITY IN THE BANKING SYSTEM

Abdukhalimova Marjona Khikmatovna

The advent of digital technology has fundamentally changed various aspects of modern life, including the manufacturing sector . The European Union has recognized the transformational nature of finance and has adopted a comprehensive sustainable innovation strategy to develop the ecosystem. This Digital Finance Strategy outlines the strategy of Y , its own accounting transformation path .

211-214 40 19

METHODS TEACHING RUSSIAN LANGUAGE IN TECHNICAL UNIVERSITIES

Rakhimova Dilrabo Pulatovna

This article provided information about the methodology of teaching Russian, what methods exist, as well as modern didactic games.

207-210 51 27

PSYCHOLOGICAL INTERRELATION OF EMOTIONAL INTELLIGENCE, BURNOUT AND STRESS TOLERANCE IN HIGHER EDUCATION TEACHERS

Umarov Bakhriddin Mingboyevich

Correlation of emotional intelligence, burnout and stress resistance in senior teachers. The empirical study is aimed at identifying the relationship between emotional intelligence, stress resistance and burnout of senior teachers.

202-206 37 14

EMOTIONAL SPHERE AND ITS PECULIARITIES IN ADOLESCENCE

Murotmusaev K.B., Khatamova F.I.

This article deals with the issue of evaluation of emotional intelligence in adolescence of young generation. It gives a detailed description on the characteristic features of emotional intelligence and the importance of proper formation of emotional intelligence in adolescents in the stage of development as a person.

198-201 41 31

SANCTIONS ON RUSSIA AND ITS EFFECT

Toshpolatov Aziz

In 2014  Europe Union and United States had implied Russia with sanction as a result of illegal annexation of Crimea. Those sanctions were just small wave and more sever sanctions had been added when Russia shooted down malaysian aircraft, after presense military operations in Donbass, and non-respect Minsk agreement. Even though restrictions were very serious and affected all sectors of Russian economy, sanctions had not brought any positive results. Huge mounts of banks and companies had suffered especially companies who had debt in dollars but had been earning in roubles in reason of depreciation of rouble. Russian economy had a serious hit after falling oil prices


In the end of summer in 2014 Russian implied a counter-sanctions against EU and US that meant Russia refused the exports from Western Europe and US. Counter sanctions included extension and agricultural products. Russia had not suffered too much, on other hand developed countries like Germany, UK and Polland had got a huge damage.

194-197 70 80

SOCIAL, PHILOSOPHICAL, AND PSYCHOLOGICAL ASPECTS OF L.N. TOLSTOY'S NOVEL "ANNA KARENINA"

Kobilov Abdumumin Karshievich

Leo Tolstoy's novel "Anna Karenina" (1873-1877) is one of the most significant world literatures of the XIX century. It touches upon the eternal problems of human life: love and family, freedom and duty, social morality, and personal happiness. Tolstoy creates a multifaceted canvas of Russian life at that time, representing different strata of society through the fate of the characters and their internal conflicts. The article considers the main themes and problems of Leo Tolstoy's novel "Anna Karenina", such as the clash of personality and society, the problem of love and family, as well as the moral quest of the characters. It analyses the novel's poetics, the ways of revealing the characters' inner feelings, and the methods of Tolstoy's psychology.

189-193 45 35

TRANSCONTINENTAL KNOWLEDGE EXCHANGE ON ETHNOPEDAGOGY

Bozorova Muslim Kadirovna

Ethnopedagogy, a multidisciplinary field at the intersection of education, anthropology, and cultural studies, has played a crucial role in shaping the way scientific knowledge is transmitted and acquired across diverse cultures and communities. This article delves into the historical evolution of ethnopedagogy, highlighting key milestones and influential figures who have contributed to its development. From ancient oral traditions to contemporary digital learning platforms, the history of ethnopedagogy serves as a testament to the importance of cultural sensitivity and adaptability in scientific education.

186-188 53 27

THE ROLE OF INTERPRETERS IN MEDICAL TOURISM

Umarova Zebo

The purpose of this article was to investigate the role of specialized translators and interpreters of medical discourse in bringing satisfaction to health tourists. The goal was to find the effect of non-professional medical interpreters (translators) in breaking efficient patient-physician relationship. Nowadays, most foreign patients are accompanied by someone who is not familiar with medical terminology and just thanks to knowing a language he/she becomes an interpreter of a foreign patient. Ten foreign patients from different countries were investigated in this report.

165-180 59 17

THE PHENOMENON OF SMOKING AMONG IRAQI UNIVERSITY STUDENTS AND WAYS TO REDUCE IT (STUDENTS OF THE COLLEGE OF URBAN PLANNING AS A MODEL)

Dr. Haider Jamil Hayawi Al-Abodi, Baneen Sajid Hamid, Raniaa Adil Jawad

The research aims to reveal the reasons for the spread of the phenomenon of smoking among students in university circles despite the health warnings confirmed by university instructions and guidelines, as the harms of this phenomenon have health, psychological, economic, and social dimensions that are reflected in one way or another on the cognitive level of the student. Therefore, the research relied on a survey of a random sample of students of the Faculty of Urban Planning to find out the main motives that make some students victims of these practices and then develop scientific proposals to address this phenomenon.

157-164 194 99

THE EFFECT OF COLORS AND HARMONY IN THE DESIGN OF INTERIOR SPACES AND A CASE STUDY OF THE EFFECT OF COLORS

Salah Mahdi Saleh Al-Adilee

Fundamental to interior design is the use of color and the search for harmony, which have far-reaching effects on the spaces' psychological, functional, and aesthetic attributes. This study delves into the impact of color theory on interior design, specifically how various shades, tones, and color schemes affect people's emotions, thoughts, and actions. The course thoroughly examines color theory fundamentals, such as the relationships between colors on the wheel, color temperature, and the psychological associations of different hues, to offer a thorough grasp of how to incorporate color into interior environments successfully.


Color harmony, the deliberate use of analogous, complementary, and monochromatic color schemes to produce balanced and aesthetically pleasing spaces, is emphasized in the research as an essential goal. It delves into how cultural and environmental influences impact color preferences and interpretations, highlighting how designers should consider them when choosing color palettes for individual projects.


A case study evaluates a residential or commercial space to show how color may be used practically and how it might affect interior design. The study documents the design process, color selections, and their influence on the area's ambiance and user experience. Insights on the effects of color on disposition, ease, and practicality can be gleaned from observations and comments made by inhabitants.


The results show that interior spaces can be better designed with careful attention to color choice, which in turn boosts user happiness and helps achieve their intended goals. At the end of the paper, the authors offer some suggestions for interior designers, urging them to choose colors with care and consideration for the emotional and visual health of those using the area.

154-156 28 16

REVIEW: THE IMPACT OF URBAN GROWTH ON THE QUALITY OF PUBLIC SERVICES IN THE CITY OF NAJAF

Dhifaf Riyadh Salih, Prof. Dr. Hussein Jaaz Nasser Al-Fatlawi, Prof. Dr. Jawad Kadhim Obaid Al-Hasnawi

Urban growth in the city of Najaf is a major challenge, due to its religious status and proximity to important countries in the Arab region. However, it is not impossible. Through sound comprehensive planning, investment in infrastructure, combating corruption, and imposing good governance, with the development of long-, medium-, and short-term strategies and their careful follow-up, the city of Najaf can be comparable to major cities on the global level, because it is equivalent in its visitors to well-known tourist cities such as Paris in France and London in Britain, as the number of visitors to Najaf annually reaches about 30 million visitors and tourists. If these procedures are implemented correctly, they will certainly play an important role in ensuring the effectiveness and efficiency of the services provided and thus improving the quality of life for citizens in the city. This potential for improved services should instill a sense of hope and optimism in the audience about the future of Najaf.

181-185 50 17

DEVELOPMENT OF THE INSURANCE SYSTEM IN THE CONTEXT OF DIGITALIZATION OF THE ECONOMY

Iskandarov Abdurasul Mirjalil ugli, Nigora Hamdamova

The article presents the key aspects of the development of the banking sector in the context of digitalization. The features of digital banks and trends in their development in Uzbekistan are revealed. Proposals have been formulated on priority areas for the use of digital technologies as part of the further development of the principles and procedures of management.

69-72 55 27

METHODOLOGY OF TEACHING RUSSIAN LANGUAGE IN NON-LINGUISTIC HIGHER EDUCATIONAL INSTITUTIONS

Khatamov Ildar Urakovich

This article examines the methodology of teaching Russian as a foreign language in educational institutions of non-philological focus. A comprehensive analysis of scientific and methodological literature is conducted. In order to summarize the accumulated theoretical and practical experience and its application to optimize the educational process, the issues of application were considered and substantiated: general teaching methods, studying the text and its typologies, teaching reading, teaching oral scientific speech, new computer technologies.

147-150 73 34

COMMUNICATION AND INNOVATION IN BUSINESS

Khudoynazarov Kamron Jaxongirovich

The following article discusses how communication helps businesses to innovate. It outlines that clear and open communication enables employees to share ideas, work collaboratively, and solve problems more effectively. Communication is an essential element in the success of any business. Innovation is doing something different to create value. With effective team communication, teams are able to think of new products, services, or processes that can help the growth and competitiveness of the business. It also discusses some of the more common barriers, such as poor or misunderstood communication, which hinders the pace of innovation. It highlights the need for businesses to create a culture where people can share ideas and give feedback. Through the use of simple strategies like encouraging teamwork, using digital tools, and offering communication training businesses can enhance their capabilities to innovate. Real examples of successful companies demonstrate that it is through strong communication that they are able to generate those innovative ideas. This article gives businesses some practical advice on using communication as a tool to drive creativity toward success.

143-146 60 29

WHY RICH FAMILIES’ GENERATIONS BECOME POOR?

Urazboyev Feruzbek

This article explores hidden reasons behind bankruptcy of prominent individuals, focusing on both billionaires and millionaires. It examines how mismanagement, reckless spending, and poor financial oversight can lead to the loss of significant fortunes, despite having substantial income. The stories of figures such as Mike Tyson, Sean Quinn, Johnny Depp, and Veronica Lake offer insights, emphasizing the importance of financial discipline and strategic planning. By analyzing the financial downfalls of these individuals, the article highlights the broader lesson: financial success is not solely about earning wealth but also about effectively managing and preserving it. Through this investigation, the article emphasizes the need for a deep understanding of financial concepts, such as budgeting, investing, and maintaining fiscal responsibility, to ensure long-term financial stability.

138-142 37 17

PROBLEMS OF FINANCING AND DEVELOPMENT OF INNOVATIONS IN UZBEKISTAN

Babakhonov Jafar Mukhiddinovich

In the Republic of Uzbekistan, the issues of financing and development of innovative activities are key to ensuring sustainable economic growth and increasing the country's competitiveness. Uzbekistan, with significant potential for innovative development, faces a number of problems related to financing and implementation of innovative technologies. This article examines the main obstacles to the development of an innovative economy in the country, as well as possible solutions to these problems. The role of government institutions, the private sector and international cooperation in financing innovative projects is analyzed.

132-137 45 32

THE IMPACT OF TAXES ON THE DEVELOPMENT OF COMPANIES

Babakhоnov Jafar Mukhiddinovich

Holding corporations, often characterized by their significant market power and control over pricing, present unique challenges and opportunities within the economic landscape. This article explores the impact of taxation on these entities, particularly how tax policies can be structured to incentivize investment in innovation. We discuss the theoretical underpinnings of taxation, the behavior of monopolies in response to tax regimes, and the potential policy frameworks that could align corporate financial strategies with innovation-driven growth. The study focuses on the role of tax incentives, deductions, and credits in fostering innovation while addressing the challenges of tax avoidance and unequal resource allocation.

119-131 63 23

THE IMPLEMENTATION MECHANISM OF THE GENERAL AGREEMENT ON TRADE IN SERVICES

Surаyyo Usmаnovа

Regulаtion of serviсes under the Generаl Аgreement on Trаde in Serviсes plаys аn importаnt role in further сooperаtion of the stаtes in the world сommunity. The reseаrсh pаper emphаsizes the legаl аssessment of implementation mechanism of the GATS during this сooperаtion proсess. Preсisely, сompаrаtive аnаlyses of the main articles of the agreement hаve been сonduсted. The GАTS hаs асhieved а progressively higher degree of liberаlizаtion through the eliminаtion or reduсtion of trаde bаrriers. With this regаrd, аnаlyses bаsed on the World Trаde Orgаnizаtion’s legаl norms, sсientifiс sourсes, whiсh саn be implemented in the сonditions of new сountries joining process the GАTS аgreement hаve been reseаrсhed.

111-118 65 30

THE WONDERS OF NAVOI'S THOUGHT IN THE EPIC POEM "FARHOD AND SHIRIN"

Gulnoza Kholdorova

This article talks about Alisher Navoi's amazing inventions in the epic "Farhad and Shirin". The power of the writer's infinite thinking is analyzed. Some scenes and images described in the epic are embodied with the help of artificial intelligence, and comments are made about their place in today's science.

108-110 100 51

THE MANHATTAN PROJECT

Azimov Saydullo Jo’rabek o’g’li

The Manhattan Project was the most secret scientific research during World War II this led to the development of the first atomic bombs. This idea was born from the fear that Nazi Germany might create nuclear weapons, then brilliant scientists came from U.S., Britain, and Canada to start working together. In this article, we explore the project's scientific breakthroughs and ethical dilemmas, and the last one is its impact on global politics and military strategy.

104-107 92 46

HOW TO BE A BEST PERSONAL STYLIST IN 2024

Abduhalilov Abdullah

First impressions will in most instances be what dictates how both personal and business interactions will develop in this fast-moving modern world. This therefore raises the stakes for the services which a personal stylist can provide. Fashion and digital trends form the basis for personal styling in business meetings, special events, or even everyday outfits that can raise an individual's confidence. Below is the step-by-step explanation of how to become a top personal stylist in 2024, major stages ranging from the client's understanding of his needs to tips from the most successful pros in this sphere.

101-103 84 23

THE IMPORTANCE OF COMMUNICATION IN BUSINESS

Mirzayev Elbek Muxiddinovich

This article explores the importance of communication in business. By analyzing recent studies, it illustrates how conversation between trader and customers or colleagues can improve business and encourage teamwork simultaneously income. The research emphasizes the role of communication in business to prepare students for their own business that they want to run in the future. The goal of exploring the importance of communication in business is to provide with information that can be useful for business. The article will also explain the types of communication and how to enhance these skills. We hope that with this information, you will improve your business and improve communication with colleagues. Moreover, we guarantee that you will not face the problems with communication in business by finding and making changes to your business through the information provided by us.

97-100 86 45

THE POWER OF BRAND STRATEGY

Behruz Shodiyev

This study the role of branded selfies in expressing identity and branding at the same time in the main focus on brands like Moët & Chandon, Dom Pérignon and Veuve Clicquot.  Analyzing 6,820 selfies taken by consumers on Instagram over a six-week period in 2014, the study authors compared them with images controlled by brands.  Analyzing 6,820 selfies taken by consumers on Instagram over a six-week period in 2014, the study authors compared them with images controlled by brands.


Key findings show a strong juxtaposition of brand-controlled versus consumer-generated content. Brand posts predominantly depict inanimate objects, such as bottles and labels, communicating luxury and tradition, while consumer selfies are all about human presence: 95% of the selfies show people, and 53% of the selfies display faces. Consumers also tag multiple brands, decreasing the brand's visibility. This trend suggests a movement from traditional brand storytelling to co-created brand narratives, where active consumers play a significant role in shaping brand identity.


The study shows that brands should focus on brand co-creation and realize how consumer-made content changes the meaning of a brand by reducing corporate control. The selfie culture, which is driven by the attention economy, empowers people to create their own personal brands and represent themselves. It helps people share who they are, challenge social norms, and connect with others from different cultures. This change marks the fact that, within today's digital environment, consumers-not companies-are becoming the dominant creators of brand meaning.

93-96 52 28

THE HISTORY OF COMPUTER

O’tkurov Ibrokhim

This article explores at the development of computing from its early beginnings to the major breakthroughs that have shaped today’s technology. It covers key moments in the history of computing, such as the creation of the abacus, the Pascaline, and Charles Babbage's engines, as well as recent innovations in areas like AI and quantum computing. By examining the work of key figures and significant advancements, the article offers a detailed overview of how the field of computing has progressed and how it continues to influence the modern worldqa.

87-92 156 102

RELATIONSHIP OF REMOTE WORK BETWEEN PRODUCTIVITY AND EMPLOYEE WELL-BEING IN TECH INDUSTRY

Umarkhon Buzrukkhujaev

This article explores the impact of remote work on productivity and workers' well-being. Despite, that remote work and these results are interconnected, the bond is rarely analyzed, especially in terms of the long-lasting consequences of remote work on employees in the tech industry. This study analyzes the relationship between productivity and worker welfare and survey data from tech employees across diverse organizations in the tech sector. Research reveals that remote work enhances productivity about, and most of the employees said that their anxiety or stress levels decreased. While some surveys demonstrated that this style has a negative effect. In conclusion, these results suggested that tech companies have to adopt to balanced remote work that prioritize employees well-being while maintaining productivity.

81-86 92 25

MARKETING STRATEGIES

Bobomurodova Marjona

This article examines the importance of marketing strategies in the sales process. By analyzing recent research and strategies that date back to 1929, it shows how marketing strategies contribute to improving product quality and increasing sales. The study emphasizes the need to use marketing strategies in every sales process. The basis of marketing strategies is always the same, but the principle of operation changes every year. Last year, the number 999 worked when setting prices, this year the number 777 works. In terms of advertising, the usual opening ceremony worked a few years ago, but now this advertising quality is not suitable because it does not attract people. Currently, it is necessary to announce prizes, parties and big discounts during the opening ceremony.

78-80 42 23

WHY SOCIAL STATUS IS IMPORTANT

Davletkadjaev Usmon Umidbekovich

This article examines why social status is important. Researching recent information that depends on this topic demonstrates how our societal status affects our lives. We will discuss the efficiency of high Social Status. Why do affluent individuals have higher status than others. For example, In school, somebody has a wealthy classmate that everyone wants to be friends with, but objectively this person is more genius than a richer one, not only at school but everywhere if somebody goes to a clothes boutique a person who looks as if this individual has a higher opportunity or status would be on the first place for employees. Why do almost all high-status individuals are extroverts because they can easily speak with others or they can easily speak with others because they have high status. Why do successful people occupy a great place in society. Why do disciplined people seem to get a higher status than undisciplined ones.

73-77 219 76

THE IMPACT OF INFLATION ON SMALL BUSINESSES

Mavlonov Sobir

Inflation is when the prices of goods and services increase over time. This impacts everyone, but small businesses face special challenges. They must deal with higher costs, changes in customer behavior, and difficulties keeping profits steady. This article explains how inflation affects small businesses in simple words and offers easy solutions, like saving money, using technology, and building customer loyalty.

151-153 79 40

THE ROLE OF LEADERSHIP IN BUSINESS

Samadov Abdushukur Shuxratovich

This article explores the role of leadership in business, highlighting its importance, key qualities and impact on organizational success. By analyzing recent studies, it teaches how to become effective leadership in the teams. The goal of exploring the importance of leadership in business is to provide with information that can be inspiration for the team. The article will also explain the types of leadership and how to improve these skills. We hope that with this information, you will improve your business. Furthermore, we guarantee that you will not face the problems with leadership in business by finding and making changes to your business through the information provided by us.

65-68 49 29

RESEARCH ACTIVITIES ENGINEERING STUDENTS DURING THE COURSE STUDY «RUSSIAN LANGUAGE AND CULTURE OF SPEECH»

Khatamov Ildar Urakovich

The teaching of the Russian language in the no philological specialties requires a specific approach, since there is no presence of the professional interest of students. Ways of solving this problem are presented in this article - namely, how to involve students in research activities. The experience of research work of students in the study of the course "Russian language and culture of speech" in a technical college. Examples of the number of already tested and the result.

59-64 46 25

MODERN MODELS OF MODERNIZATION OF INSURANCE COMPANIES

Bakhriev Dilshod Rizvonkulovich

In this article, the influence of the management model of the company, which is one of the leaders in the insurance market, on the management of the company, their interdependence, the impact on the investment potential of the company, the financial activity of insurance companies organize to find sources, of the company reserves, their mechanism of formation, analysis of the main financial and economic indicators of the insurance company, participation of the insurance company in the insurance market, approaches and views of foreign scientists in this regard, investment policy of insurance companies, insurance market problem analysis, development prospects are described in detail. Scientific proposals and practical recommendations have been developed for the further development and improvement of their financial and economic competence, while modern management models are widely applied to insurance companies in Uzbekistan.

52-58 45 23

METHODS OF REGULATING THE INCURANCE MARKET IN UZBEKISTAN

Bakhriev Dilshod Rizvonkulovich

Development capacities of the insurance industry in Uzbekistan, currently ongoing work on the development of the insurance market, production, and directions for providing the industry.

49-51 48 22

FINANCIAL FUNDAMENTALS OF THE INSURANCE COMPANY

Iskandarov Abdurasul Mirjalil ugli

This article examines the main aspects of managing the finances of an insurance company . The role of insurance premiums, investment income and insurance payments in the financial performance of an insurance company is recognized.

46-48 33 17

THE ROLE OF INSURANCE COMPANIES IN IMPROVING THE FINANCIAL CONDITION OF AGRICULTURAL ENTERPRISES

Iskandarov Abdurasul Mirjalil Ugli

The аrticle highlights the risks аssociаted with the аctivities of аgriculturаl enterprises аnd their clаssificаtion, аs well аs the issues of аchieving the effectiveness of providing insurаnce services through stаte support, аnd conclusions аre drаwn.

36-45 200 57

PRICING STRATEGIES IN TOURISM

N. U. Murodova

This article explores various pricing strategies utilized in the tourism industry to maximize revenue and enhance competitiveness. The tourism sector is characterized by fluctuations in demand based on seasonality, customer preferences, and external factors. The article also highlights the importance of penetration pricing, premium pricing, and geographic pricing in catering to different market segments. Effective pricing strategies enable tourism businesses to balance profitability with customer satisfaction, ultimately contributing to their long-term success.

30-35 61 40

ACCOUNTING AND CONTROL OF PRODUCTION COSTS IN THE CONTEXT OF PRODUCTION AUTOMATION

Shaymardan Butunov

This article explores the critical role of accounting in controlling production costs within the framework of production automation. It emphasizes the need for accurate cost tracking to maximize the benefits of automation technologies, which are transforming manufacturing processes by increasing efficiency and scalability. The discussion highlights key factors such as initial investments, operational expenses, employee training, and the allocation of overhead costs. Furthermore, it underlines how accounting enables businesses to monitor performance indicators, optimize production processes, and make informed decisions. This article concludes by emphasizing that strategic integration of accounting with automation practices is essential for achieving sustainable growth in the dynamic manufacturing landscape.

22-29 56 41

IMPACT OF CULTURAL CHARACTERISTICS ON THE INTERNATIONAL PROMOTION OF BRANDS

F. S. Temirova

This article explores the impact of cultural characteristics on the international promotion of brands. It highlights key factors such as language differences, communication styles, consumer preferences, and the influence of local cultural values on advertising strategies. The study emphasizes the importance of brand localization and adapting promotional campaigns to align with cultural norms and values.

17-21 42 22

THE MAIN ASPECTS OF EDUCATION BASED ON THE COMPETENCY APPROACH

Khamrayeva Gulnoz Rustamovna, Sottiyeva Go‘zal Xasan qizi

The article describes the methods of development of digital competence of students studying in the field of vocational education in the conditions of modern innovative teaching methods. In addition, the author has developed a structural model of using the "SMART Strategy" method in the organization of practical work of students.

9-16 85 40

NAVIGATING THE APPROVAL PROCESS FOR ORIGINAL RESEARCH ARTICLES: PROCEDURES AND CONSIDERATIONS

PROF. Marie Becker

The approval process for original research articles is a critical step in scholarly publishing, ensuring the integrity, quality, and reliability of academic work. This article explores the key procedures involved in the approval process for original research articles, focusing on the role of editors, peer reviewers, and the authors themselves. It outlines the stages of submission, review, revision, and final approval, while considering the challenges and best practices for each phase. By examining the various considerations, such as ethical standards, plagiarism checks, and compliance with journal guidelines, this paper offers a comprehensive guide for researchers and publishing professionals. The article also highlights the evolving nature of the approval process in the context of digital publishing, open access, and emerging technologies. The findings suggest that a transparent, efficient, and thorough approval process is essential for maintaining academic rigor and advancing knowledge dissemination in research fields.

1-8 64 43

THE EFFECT OF SUPERVISOR COMPETENCIES ON WORKFORCE PRODUCTIVITY IN PENANG MANUFACTURING COMPANIES

Skandar Musa

This study investigates the effect of supervisor competencies on workforce productivity in manufacturing companies located in Penang, Malaysia. The research aims to examine how the knowledge, skills, and behaviors of supervisors influence the performance and efficiency of employees in the manufacturing sector. Utilizing a quantitative approach, data was collected through surveys administered to employees working in various manufacturing firms across Penang. The findings indicate that supervisor competencies—specifically in areas such as leadership, communication, decision-making, and problem-solving—have a significant positive impact on employee performance and productivity. Effective supervisors are shown to foster a more motivated, efficient, and committed workforce, contributing to the overall productivity of the organization. The study highlights the importance of supervisor training and development in enhancing employee performance, with implications for human resource management and organizational development in the Malaysian manufacturing context.

368-374 41 29

POSSIBILITIES OF OBTAINING HYDROPHOBIC CONSTRUCTION MATERIALS BY INTRODUCING POLYMER COMPOSITIONS INTO CONCRETE AND CERAMIC BRICK

Rahimov Firuz Fazlidinovich, Rakhmatullaev Asliddin

The article presents the synthesis of an organosilicon water-repellent based on vinyl ethynyl magnesium bromide for building materials. The reduction of water absorption due to the water repellent's effect on the material is also scientifically substantiated. A comparative analysis of the synthesized water repellent with existing water repellents is described.

362-367 41 24

CONDITIONING OF PERIODONTAL TISSUES IN THE CONTEXT OF PERIODONTITIS

Kosimova Dilafruz

Periodontitis is a prevalent inflammatory disease affecting the supporting structures of teeth, leading to tissue destruction and tooth loss. The conditioning of periodontal tissues is crucial for the management and treatment of this condition. This article reviews the pathophysiology of periodontitis, the importance of periodontal tissue conditioning, and various therapeutic approaches aimed at restoring periodontal health. Emphasis is placed on current research findings and clinical implications.

296-302 54 23

RESEARCH OF COMPREHENSIVE PREVENTION AND TREATMENT OF FLUOROSIS IN PRACTICE OF DENTIST

Kosimova Dilafruz

Dental fluorosis is a developmental condition caused by excessive fluoride exposure during the formative years of enamel development. In endemic areas where fluoride levels in drinking water are high, the prevalence of dental fluorosis can be significant. This article explores the medical aspects of comprehensive prevention and treatment strategies for fluorosis in children, focusing on epidemiology, etiology, prevention methods, treatment options, and the importance of community education. Understanding these aspects is crucial for healthcare professionals working in endemic regions to mitigate the impact of fluorosis on children's oral health.